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March 22, 2024

Health and wellness awareness days calendar 2024 – key dates for Q2

I'm Vicky Shilling

A wellness business mentor, podcast host, author and I help you start and grow a successful wellness business.

My magic is in being able to break down the practical and strategic parts of business building, coupled with helping you cultivate a mindset that supports those actions to get the outcomes you desire.

Strategy + Beliefs =
Business Prosperity


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The blossom is out and the daffodils too, I think we are finally emerging into Spring here in Ireland  🌸🌼

In the Just Start Now community we work towards 90 day goals and that means we’ll be reviewing what’s been achieved January – March and setting goals for April-June very soon. I know the first part of the year can be gloomy and tough for many of us, so maybe April is the month you’ll be emerging and getting visible with a bit more sunshine and warmth? 

If so, I’ve picked out a few key dates for Q2 2024 below that you could use the create content and conversations around. Remember there are plenty more to inspire you included in my Health & Wellness Awareness Days calendar which you can download yourself for loads more ideas.

Read on to discover how awareness days and awareness months could boost your business profile and help you to get a head start on planning your marketing in 2024.

How to use the Health & Wellness Awareness Days Calendar 2024

The health and wellness awareness days calendar lists 250+ awareness days, as well as listing health-related awareness months giving you a comprehensive downloadable calendar of key dates throughout the year, that are relevant for health and wellness-based businesses and practitioners. There are a few fun dates thrown in along the way, International Talk Like A Pirate Day anyone!? 🏴‍☠️

So, how to get started:

1. Download your FREE Health & Wellness Awareness Days Calendar 2024

2. Choose 1-2 awareness days

  • Choose 1-2 health awareness days from each month that are most relevant to your business and your ideal clients and factor them into your content plan and promotions. Please don’t feel like you have to use every single awareness day!

3. Check the date/s

  • Do a quick check of the date/s before you post just to make sure the date hasn’t changed or moved. As much as we regularly check and update the calendar, it’s always good to double-check as some dates are not confirmed so early in advance or can shift by a few days or a week.

4. Use #hashtags and resources

  • Make use of the relevant hashtags and resources where possible. Many of the awareness days have whole campaigns behind them, so this is an ideal way to join in the conversation and engage with your audience on topics that matter to them.

5. Tap into #journorequests

  • Check #journorequest on Twitter for the chance to be quoted in the press as journalists are often looking for comments from practitioners and experts around awareness day topics. Not sure how to promote your wellness business? Check out my blog post: How to do PR for your wellness business

There’s nothing better than knowing that you’ve already got some content in the bag and scheduled ahead of time (the dream right!)?, whether it be an Instagram post, a blog post, a newsletter or maybe even a podcast episode. 

Let’s get you into a content creation groove with some key awareness day dates for your 2024 diary if you’re a health, fitness or wellness practitioner.

Here is a taster of upcoming awareness days for the second quarter of 2024. For the full list download your free Health & Wellness Awareness Days Calendar for instant access.

April 2024 Health Awareness Days

  • April is big for for awareness months, not just days! Take your pick from Stress Awareness Month to IBS and Bowel Cancer Awareness. A whole month to think of ideas and tap into wider conversations.
  • A silly and fun one – 23rd April is National Asparagus Day in the UK so share your recipes, facts and nutrition advice on why it’s a fabulous veg to have in your diet. More info here.
  • For Earth Day 2024 on April 22nd, the focus is on a commitment to end plastics for the sake of human and planetary health, demanding a 60% reduction in the production of ALL plastics by 2040. Lots you can say I’m sure about plastic in your content, more info here.

May 2024 Health Awareness Days

  • Maternal Mental Health Week runs 29th April – 4th May. The overall theme of Maternal Mental Health Awareness Week 2024 is ‘Rediscovering You’. You can use hashtags #maternalmentalhealthawarenessweek #perinatalmentalhealth and get more information here.
  • 13th-19th May is Salt Awareness Week. As “reducing salt in our diets is one of the quickest and most effective ways to reduce our blood pressure and improve our health” this is a great one to tap into if you have tips, more details here.
  • World Hunger Day on 28th May could be a great fundraising or awareness raising opportunity for you, particularly with everything going on in the world right now. More details here.

June 2024 Health Awareness Days

  • It’s World Milk Day on the 1st June and I feel like there are so many angles here depending on your area of expertise – whether that’s breastmilk, plant-based alternatives or milk-based recipes and benefits.
  • Global Wellness Day is 8th June and this year the theme is #MagentaNature, revolving around the central idea of reconnecting with nature. Loads of possibilities for content and event ideas on this one if you’re a nature advocate for health; more information on how to get involved here.
  • 17-23rd June is World Continence Week. If you work with people living with incontinence or pelvic floor dysfunction this could be a great one to focus in on to share tips, advice and maybe run some special events or team up with experts for a live! More info here.

Want them in calendar format so you can add to them? I’ve made exactly that for you here to download for free.

Including over 200 key health awareness dates that are relevant to personal trainers, health coaches, nutritionists, yoga teachers and wellness professionals to keep you relevant and on-trend, and never without a topic to talk about in your social media posts, newsletters and podcasts.

If you’re trying to get your business off the ground and it’s all feeling a bit overwhelming and your head is in a spin with all the things you need to do Just Start Now the course and community is the answer you’ve been looking for.

With quarterly planning sessions, live Q&A, goal-setting and accountability sessions and a great community of like-minded health and wellness practitioners to support you on your business journey, it’s time to step into the wellness business you’ve been dreaming of.

Sign up to Just Start Now® today.

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