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Just Start Now podcast graphic with Helena Ryan Wellfest

October 21, 2019

[008] How to create sell-out wellness events with Helena Ryan from WellFest

I'm Vicky Shilling

A wellness business mentor, podcast host, author and I help you start and grow a successful wellness business.

My magic is in being able to break down the practical and strategic parts of business building, coupled with helping you cultivate a mindset that supports those actions to get the outcomes you desire.

Strategy + Beliefs =
Business Prosperity


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Some of the things we talked about:

  • Doing what you love and dedicating time to your side-hustle while you have a full-time job
  • How Helena never considered her WellFest idea would fail and how that belief helped her push forward the idea and contact big-name speakers
  • Struggling to sell your event concept to speakers and customers in Year 1 with no track record
  • Asking for and dealing with feedback – both positive and negative and how this shapes future events.
  • Giving your audience ownership and creating a ‘cult following’ for your events by creating a community
  • Getting more creative about marketing your events and remember that if you think you’re advertising it enough, you probably aren’t!
  • Asking for what you want (with a segue into going back to work after you’ve had a baby.)


Find out more about Helena Ryan and WellFest:

WellFest website

Helena Ryan at William Fry Real Estate Department

Follow WellFest on Instagram

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