Some of the things we talked about when it comes to launching to a small audience:
- The importance of quality over quantity when it comes to your audience
- How in-person networking and know/like/trust factors were key to Caroline’s launch successes
- Being authentic and showing up fully as yourself in your content and communication which is what sells. How Caroline has laughed, cried, sung and dance on her channels to build connection – things don’t have to be perfect!
- The importance of rest instead of stress and strategy in order to get your energy right
- Believing 100% in what you’re doing and selling as the core of having successful launches
Find out more about Caroline Thompson:
Caroline Thompson’s website
Caroline Thompson on Instagram
Caroline Thompson on Facebook
Caroline’s Facebook group Women Braving Business