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Last year I took the decision to close my free Facebook group, despite it having over 800 members. In this episode, I discuss why I closed my free Facebook group and why this was the right decision for me and my business. That doesn’t necessarily mean you should too, so I also dig into why having a Facebook group could still work for you.
In this episode I talk about:
- 5 reasons I closed my free Facebook group down:
- Because it didn’t represent my brand
- It stopped serving my business model
- It was taking up valuable brain space
- I wanted to move my life and business off Facebook
- I can always come back to it if I want
- Why being on Facebook could still work for you:
- Facebook groups are a brilliant way to showcase what you’re capable of and build trust with an audience
- People are already familiar with the platform and groups and so it’s a low bar of entry to get in front of them
- There are amazing groups you can pick up clients in, even if you don’t run your own free group
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